A Great SMS West Discussion About Google Local Search Ranking Factors

There is some great insight into the impact of “proximity” from Google’s Possum update and how that is impacting search results from Google Local which is something that local businesses need to be aware of.  This isn’t Kansas anymore.

What will help your local business stand out in Google search results? Contributor Greg Gifford recaps an SMX West presentation that took a comprehensive look at local search ranking factors.

Source: SMX West session: The definitive guide to local search ranking factors